This is a fantastically curated magazine. If you guys ever have the chance to pick up one (for $75 a piece) check it out.
Here’s the Zeto in their sneaker feature.

And the Captain, Lawrence Chen, looking extra Captain-ish with his facial hair.

This is a fantastically curated magazine. If you guys ever have the chance to pick up one (for $75 a piece) check it out.
Here’s the Zeto in their sneaker feature.

And the Captain, Lawrence Chen, looking extra Captain-ish with his facial hair.

Categories: Uncategorized
Tagged: buyers guide, jum footwear, jump, jump deluxe, jump shoes, jump sneaker deluxe, jump sneakers, lawrence chen, project, wear magazine, zeto


About to embark on yet another trip to Sin City. Please stop by our booth at 16046 16th St. if you have a chance to attend the Project Show. And if you do, keep an eye out for what shoes the staff are wearing. Then come and tell me how cool they are. Haha.
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Tagged: jump, jump shoes, magic, project, jump sneaker deluxe, jump deluxe, jump sneakers, last vegas, sands
So the Project NY show was an amazing success. The line looked fantastic and we did more business the first day in NY than we did all three days in the last Vegas show so I can only imagine what will happen at the next Vegas show. I’m already getting ready for Compass this week! Besides all our favorite buyers and many new buyers, we had some high profile people roll thru the booth as well. The celebrity love continues.
First we had Kenny Loggins swing by and he was totally into the Vanquish in Purple Croco.
You might remember Kenny as the creator of some 80s megahits like Dangerzone!!!!
This video makes me want to jump up and exclaim “YES!!” Totally my next karaoke conquest.
Shortly after, we had Ryan Grant of the Greenbay Packers, who was already a JUMP fan, check out the new line.

Again, at this show, the heavy hitters are the Vanquish and of course the new Zeto that will be in stores for August. What we did was take these two items and really blow them up to offer our customers a lot of options. Here’s a sneak peek at some of the new Vanquish that Courtney from American Rag picked out for her stores in the West Coast.

So after such a successful first day of show, we didn’t feel guilty partying hard after the second day of the show at our store in SoHo. We had the usual fare, Serrano Ham (which always leaves me hungry for more the day after I have it), cocktails sponsored by Red Bull and of course, Johnnie Walker.
We had a fantastic turnout.
There’s me, Harry Chen and Lawrence Chen.
Here’s Michelle Suh, Bloomingdale’s Art Director and Cara Diorio, Bloomingdale’s Asst. Buyer.
Here we are with Don Calder, owner of Local Celebrity and his friend.
Some random Austrian people who were lucky enough to be walking down Spring St.
Starr Ferguson, Saks Buyer and my old Lord & Taylor colleague, getting herself the Vanquish in Green Purple Reflex Patent.
Herman and our homeboy Eric Yang, handbag manufacturing magnate.
Lerny and friend.
Xiao-li, Saks Assistant Buyer and Shawn, our Saks Buyer.
Diana Tse, Steven Alan buyer and Lana Wong.
Larry with a random cougar from the street.
Don’t know who those two dudes were but they got MINGED.
There’s Darius, YRB editor on the right with some friends.
Here’s Tahirah, owner of Krisol in LA, and I.
Ed Bennett, brought his friends, Faye Ly, actress and model and Tora Brava, musician to join the festitivies.
Some of our lovely staff manning the liquor.
Here’s Alex, certified ham slicer and Joy. We conquered that ham.
And it looks like it was a big week for parties in SoHo as the next night Guess had a big opening party around the corner from us.
Lydia Hearst and Michelle Trachtenberg were there.
And the darling Amber Rose was looking fly.
We took this picture together after the interview but my boy, Henry, was all nervous and it came out like this. She told Henry and I we were cute. That’s why I’m blushing.
The following night was another event! THE CENTER hosted the Midsummer Night’s Salon with my buddy’s Ed Bennett and Dusty Wright. Following all the real performances we had a jam session where we did our rendition of Hound Dog.
It was quite a week!!
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Tagged: 89 spring st, amber rose, american rag, art director, assistant buyer, bloomingdale's, cara diorio, courtney rotolo, dangerzone, darius yrb, diana tse, don calder, dusty wright, ed bennett, faye ly, greenbay packers, harry chen, herman chen, hound dog, joy chen, jump, jump deluxe, jump shoes, jump sneaker deluxe, jump sneakers, jump soho, kenny loggins, lawrence chen, local celebrity, lydia hearst, michelle suh, michelle trachtenberg, midsummer's night salon, party, project, project ny, red bull, ryan grant, saks buyer, shawn pean, steven alan, the center, top gun, tora brava, vanquish, victor hsu, xiao-li lui
First of all, thank you for making Project NY such an amazing show for us. It’s simply fantastic to see such an amazing reaction to our new line as we (from all over the world) have put in so much work into it.
Talking to everyone about the brand, I thought it’d be cool to share some of our old ads from the 80s. Pretty dope tag for its time.
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Tagged: 80s, hongson, jump, project, the only way to get higher is illegal
We will be unveiling our Fall 09 Collection at Project New York!!!!

If you’re attending the show, please do stop by our booth to see the new line. It’s really taken our inaugural collection to the next level.
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Tagged: fall 09, javits center, jump, jump sneakers, new york, project, shoes, sneaker deluxe, tradeshow